For over a decade, Sonsray has been at the forefront of construction and agricultural equipment, delivering industry-leading solutions that drive productivity, innovation, and reliability. Our journey began with a vision to serve businesses with the best equipment, expert service, and seamless support. Today, with multiple divisions, strategic acquisitions, and an expanding product lineup, we continue to push boundaries, providing our customers with cutting-edge machinery, nationwide service, and a commitment to excellence.
Together, We Move Mountains
Powering the Future of Heavy Equipment
A Legacy of Growth, Innovation, and Excellence
At Sonsray Machinery, we are committed to elevating the operator experience by making equipment safer, more comfortable, and exceptionally productive. We empower businesses to be more efficient and profitable with solutions that deliver real-world results. From the industry-first Minotaur™ DL550 compact dozer loader to the latest in electric technology, our cutting-edge innovations ensure your work is done better, faster, and easier. At Sonsray, we stand for ingenuity that works, delivering performance you can always count on.
2010 – Sonsray Rental & Leasing
We proudly introduced Sonsray Rental & Leasing, providing customers with climate-controlled trailer rentals, ensuring reliable temperature management for sensitive cargo.
2013 – Sonsray: A New Era
Founder Matthew Hoelscher rebranded TK Services as Sonsray, blending his children’s names to create a company built on family values, commitment, and long-term growth.
2013 – CASE Construction Joins Sonsray
With the acquisition of 11 CASE Construction dealerships, Sonsray expanded its capabilities in heavy machinery, supporting industries such as construction, roadwork, excavation, and infrastructure development.
2021 – CASE IH Agriculture Joins the Family
Sonsray expanded into the agriculture sector with CASE IH, strengthening our reach in Arizona and Nevada and providing farmers and agricultural businesses with high-performance tractors, harvesters, and tillage equipment.
2021 – Bi-Coastal Expansion with Thermo King
Sonsray became a bi-coastal powerhouse with the acquisition of three East Coast Thermo King dealerships, further solidifying our presence across the United States.
2024 – Sonsray Acquires Goodman AG & Expands with Kubota
We proudly acquired Goodman AG, adding Kubota to our agricultural equipment lineup and expanding into Fabens, TX; Thatcher, AZ; and Las Cruces, NM.
2025 – Hitachi Joins Sonsray Construction
In a landmark move, Sonsray adds Hitachi Construction Machinery to its portfolio, further reinforcing our position as a leader in heavy equipment for construction and infrastructure development.
SONSRAY AGRICULTURE
Take Control with CASE IH & Kubota
Sonsray Agriculture powers farmers, ranchers, and ag pros with durable, efficient equipment from CASE IH and Kubota.
Why Choose Sonsray?
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Top Equipment: Full lineup of CASE IH & Kubota tractors, harvesters, sprayers, and more
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24/7 Service: On-site maintenance to reduce downtime
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OEM Parts: Fast, in-stock parts to keep you running
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Flexible Options: Rentals and used equipment to fit any budget
Serving: Farmers, ranchers, orchard/vineyard owners, irrigation experts, and ag businesses.
SONSRAY CONSTRUCTION
Building the Future with CASE CE & Hitachi
Sonsray Construction delivers innovative, reliable equipment from CASE CE and Hitachi—boosting safety, efficiency, and sustainability on every job site.
Why Sonsray?
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#1 CASE CE Dealer on the West Coast – Serving CA, NV, OR, WA & AZ
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New & Used Sales – CASE CE, Hitachi, Okada, and more
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24/7 Service & Same-Day Parts – Certified techs keep you running
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Ready-to-Go Rentals – Reliable machines delivered to your site
Who We Serve:
Construction, infrastructure, excavation, waste, demolition, and municipalities.
Our Services
At Sonsray Machinery, we are dedicated to maximizing uptime for our customers with same-day parts delivery and 24/7 on-site service. Our technicians undergo extensive training and are certified experts on the equipment they service. They proactively troubleshoot to quickly identify issues and provide immediate solutions, ensuring your equipment operates at peak performance.
When you need additional equipment, Sonsray Machinery delivers clean, well-maintained rental machines directly to your job site. For a cost-effective solution, you can always rely on our high-quality used equipment fleet to solve your equipment needs with outstanding value you can count on.
24/7 Service & Support
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On-Site Maintenance – Mobile service trucks come directly to your location
- Certified Technicians – Experts trained on all makes and models
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Fast Repairs – Minimize downtime with rapid troubleshooting and expert solutions
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Proactive Preventative Maintenance – Reduce breakdown risks and extend equipment life
Our Customers
Our equipment is trusted across industries, from construction and road building to excavation, utilities, and demolition. We support government agencies, quarries, recyclers, farmers, and waste management professionals. Whether for large-scale projects or daily operations, we deliver the performance and reliability businesses need.
Our Equipment
Whatever type of equipment you’re seeking, you’ll find it at Sonsray Machinery. We offer the full line of Case construction equipment, premium Tiger mowers, powerful Okada demolition hammers, and a wide range of ground engaging tools and attachments. Equipment availability may vary by location, but our commitment to delivering the best solutions never does.
